White-label prop infrastructure

CRM, affiliates, terminals, journal, and marketing — one tenant.

Most white-labels sell a challenge engine and make you stitch the rest. OneProp ships admin CRM, a real partner desk, Platform5 and TradeHub, an in-portal journal, and marketing flows on the same graph as challenge, risk, KYC, and payouts.

  • CRM, affiliates, terminals, journal, and marketing in one tenant — pick the pack
  • Native terminals on day one. Platform5 + TradeHub. Not a rental.
  • No revenue share. Published pricing.
Book a demo Start a trial Join waitlist

Software only — we do not fund trader accounts. OneProp stays invisible to your traders.

OneProp trader dashboard showing equity, drawdown, and challenge progress
All in oneCRM · affiliates · journal · marketing
Native terminalsPlatform5 + TradeHub included
All in one tenantCRM · affiliates · journal · marketing
Native terminalsPlatform5 + TradeHub included
Full connector boardTrading, KYC, PSP, ops
No rev-shareLaunch · Scale · Command
Trading platforms

Connect the desks your traders already use.

Platform5 and TradeHub ship by default. Click a venue to open license, risk ingest, and what it is actually for. Hover the ticker to pause it.

See the integration matrix →

All in one

The five modules other stacks make you buy separately.

Typical white-labels are a challenge engine plus invoices: a forex CRM, a last-click affiliate widget, a consumer journal, a generic ESP, and a terminal you rent. OneProp keeps those layers in the same tenant as evaluation, risk, KYC, and payouts. Same rule graph. Same login. Scale and Command include the growth pack; Launch lets you add the modules you actually run.

Admin CRM

Orders, plans, KYC inbox, payout queues, promo codes, branding, rule objects. Not a generic forex CRM with a challenge plugin.

Affiliates

CPA, rev-share, hybrid. Multi-tier overrides. S2S postbacks. Partner-owned codes. A ledger that never mixes with trader payouts.

Native terminals

Platform5 desktop and TradeHub web/mobile — included on Scale and Command, add-on on Launch. Fill-path risk is identical. Bridges for names you already promised.

Trade journal

Heatmap, playbooks, replay, tags — in the portal, on the same fills the risk engine scored. Traders do not export to a consumer app.

Marketing automation

Flows on checkout, fail, reset, funded, payout. Not a generic ESP guessing from a webhook two days late.

Same graph as the rest

Challenge, risk, dashboard, KYC, payouts, contests, analytics, API. One tenant. You do not run five vendors to look like one firm.

The stack

Click a module for the spec.

Challenge, risk, CRM, payouts, partners, campaigns, journal, analytics, API, KYC, terminals — the layers firms usually bolt on later. OneProp does not. Same tenant. Same rule graph. Specs open in a panel on this page, not in the nav.

Launch sequence

Six steps. Then you sell challenges.

Register the business

Jurisdiction, entity papers, and brand pack. We configure the tenant — we do not sell legal advice.

Connect money movement

E-commerce checkout for evaluations, promo codes, crypto and card rails, pass refunds, resets, scaling fees. High-risk MCC is expected; plan more than one PSP.

Attach terminals

Platform5 and TradeHub on day one. Optional bridges to MetaTrader, cTrader, Match-Trader, NinjaTrader, Tradovate, Sirix, and the rest of the desk.

Author programs

1-step, 2-step, instant, pay-later. Per-asset physics. Consistency optional. Time limit optional. News/EA/weekend as toggles, not a PDF.

Arm risk and payouts

Six layers on the fill path: violations, news maps, HFT, grid/martingale, multi-account, IP/geo. Drawdown, position, time, strategy, instrument, and network rules compile without a deploy. Payout queues with split math. We surface the book so you can hedge — we do not sit on your risk committee.

Turn on acquisition

Affiliate S2S, partner promo codes, contests, marketing flows, journal. You own demand. We run the engine.

Risk engine

Six layers. Named signals. Replayable.

Drawdown breaches — not missed profit targets — are how most evaluations fail. Violations, news, HFT, grid, copy rings, and IP/geo sit on the same fill path. Every rule has a timestamp, a fill list, and an admin replay. This compiler is a preview. It does not trade.


      

      
OneProp risk engine showing blocked and flagged events

      
View all risk controls →

    

  


  

    

      

        
Evaluations

        
Every funding model operators sell — fully parameterized.

      

      

        

          
          
          
          
        

        

          

            

              
2-step evaluation

              
The default product affiliates already know how to sell. Two independent phases. Targets, drawdowns, and min days can differ per phase.

              
    
                
  • Phase 1 typically tighter target, looser time
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  • Phase 2 typically verification with a lower target
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  • Fail in either phase is a logged terminal state
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  • Reset is a SKU, not a side conversation
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When to use it. Highest familiarity, easiest partner copy, more filter before payout liability. Higher drop-off between phases is the cost of that filter.

              
Watch. If phase 2 rules do not match the site, you will lose Trustpilot arguments you should have won.

            

          

        

        
        
        
      

      
Explore evaluation models →

    

  


  

    

      
OneProp admin CRM with risk alerts and payout queue

      

        
Operator console

        
Admin CRM that treats rules as data.

        
Every account a trader holds, every fill, every email they received, every payout they requested — plus plan objects, discount codes, affiliate settings, contests, and MFA on operator seats with edit logs.

        
    
          
  • Trader 360: KYC, accounts, tickets, partner, campaigns
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  • Program editor: SKUs, add-ons, promo codes
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  • Drawdown bases you can actually change
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  • Bulk actions that still write an audit row
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Admin CRM →

      

    

  


  

    

      

        
Lifecycle

        
Campaigns and a journal on the same trader graph.

        
Abandoned checkout, fail/reset, funded day-one, and payout flows sit on challenge events — not a generic ESP two days late. The journal uses the same fills the risk engine sees, so traders never export to a consumer app.

        
Marketing → · Journal →

      

      
Marketing automation flows on challenge events

    

    

      
Trade journal calendar heatmap and playbooks

      

        
Retention

        
A journal that lives where the account lives.

        
Calendar heatmap, playbooks, replay, tags, and psychology notes. Optional coach view. Hidden per program if you do not want it. Notes never leave the tenant.

      

    

  


  

    

      
Platform5 desktop-class multi-asset terminal

      

        
Native terminals

        
Platform5 and TradeHub by default.

        
Desktop-class multi-asset for power users. Web and mobile for traders who will not install software. Same risk path. Your name in the chrome.

        
Platform5 → · TradeHub →

      

    

    
TradeHub web terminal with floating ticket

  


  

    

      

        
Who we configure

        
Same engine. Different desk.

        
The modules do not change by brochure. The starting tenant does.

      

      
New prop firms
Branded portal, challenge library, KYC and checkout wired. Two-week target if you bring entity, brand pack, and a PSP that will actually underwrite you.
Scaling firms
Past a few thousand accounts you need rule versioning, payout batching, warehouse export, and detectors that do not page a human for every flag.
Brokers & institutions
Add a prop book next to the brokerage. Dual-book reporting, liquidity-ready routing, broker-grade permissions. We do not pretend software is your LP.
Creator / influencer desks
Audience is the easy part. Risk, payouts, and KYC are how you stay solvent. Contests and affiliate codes are how the audience becomes a book.
Migrations
Off a thin WL, a broker CRM with a challenge plugin, or a custom stack. Data map, rule rewrite, cutover plan. Traders keep their login on your domain.
Hybrid FX + futures + crypto
One operator console. Different program physics per book. Do not buy a second vendor because someone sold you a futures-only skin.

      
Who we configure → · Migrate →

    

  


  

    

      

        
Published pricing. No theatre.

        
Account caps are hard. Overage is explicit. Growth modules are selectable. We do not publish a setup fee because it is not part of the commercial story we want on this site.

      

      

        
Launch
$2,490 / mo
400 accounts. Core ops. Add terminals and growth modules.
Build a pack

        
Most used
Scale
$4,990 / mo
1,500 accounts. Terminals, partners, marketing, journal included.
Build a pack

        
Command
$8,990 / mo
Unlimited accounts. Full published stack + named team.
Build a pack

      

    

  


  

    

      
FAQ

      
What is OneProp?
OneProp is white-label infrastructure for proprietary trading firms. Core is challenge, risk, trader dashboard, admin CRM, KYC, payments, payouts, analytics, and API. Affiliates, marketing, journal, contests, and native terminals Platform5 and TradeHub live in the same tenant — you pick them on the license. Not five vendors.
Are you a prop firm?
No. We are a technology provider. You own the brand, the traders, the rules, and the revenue. OneProp is not visible to your traders.
Do I need a separate CRM, affiliate tool, journal, or terminal?
No. Those modules live in the same tenant as challenge and risk. Typical white-labels invoice them separately or skip them. Launch is core ops; Scale and Command include the growth pack. You can add terminals, affiliates, marketing, and journal without a second vendor.
Do you take revenue share?
No. Published plans are monthly platform licenses. Challenge fees, profit splits, and payouts stay with you. We do not sell a no-fee / 50% share SKU. Expert marketing, PR, and HR are opt-in and quoted.
Which assets are supported?
FX/CFDs, on-exchange futures, and crypto — in the same operator stack. Program rules can differ by asset class. Hybrid desks do not need two CRMs.
How fast can we go live?
A standard branded launch is designed around a two-week configuration window: brand, programs, payments, KYC, and terminals. Custom liquidity work can extend that. Migrations off another WL are scoped to the data map, not a slogan.

      
Full FAQ →

    

  

  

    
See the stack on your rules.

    
Bring the programs you already sell — or the ones you have not launched. We will configure a tenant and walk the desk.

    

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